Have you purchased a vibrant eyeshadow palette and stared in awe at the pan shades, only to apply the product to the lid and feel underwhelmed with the results?
Most people automatically assume that the product itself is faulty, concluding that the shadows are unblendable and ‘chalky’, or the pans have been compressed too much causing the pigment to decrease upon application… but the fault often lies within the preparation of the lid.
A lot of people are sceptical about priming, and so was I, until the P Louise Base was introduced into my life. This tacky base is rich, creamy and extremely unique. It’s like the Mac Paintpot and Tarte Shape Tape had a baby… a beautiful blend of both their DNA.
Benefits of applying this eyeshadow base:
- The neutral, skin tone formulation instantly covers pigmentation. Hyper pigmentation between the brow bone and crease has always been a struggle for me as my natural brows are HUGE, but this miracle formulation actually conceals the ‘division’.
- Due to its tacky texture and consistency, eyeshadows cling to the base, providing a longer lasting finish. It’ll literally see you through from morning to night.
- The tackiness also intensifies the pigmentation of shadows, helping them to deliver a stronger colour pay-off… so you can wave bye bye to washed out lids
- It is a multi-purpose product. It’s not only an excellent eye base, it can also be used to carve out sharp brows before layering your foundation on-top.
How to apply the P Louise Base:
The first rule of applying the base is to gradually tap the product onto the lid and build it up until blended out. She does recommend using a flat cut crease brush which will take some time, but if you’re considering a faster alternative, the likes of Nikkie Tutorials and other artists have been known to pack it onto the lid with a beauty blender.
The key tip is to ‘pat’ the product onto the lid using whichever beauty accessory you opt for.
Once a layer has been applied, the lid will feel tacky (e.g. slightly wet) – this is the sweet spot. It’s at this stage, when the base is evenly applied that you can go in with your first shade… but don’t wait around too long, as it can crease if left unattended for too long.
When applying shadows to a primed/prepped eye, the secret is to generally work outwards with your shadows. Start off by going into the depths of the prepped crease with a packing brush and load the deepest pigment into it. Once that’s done, you can take the next lightest shade and pack that on-top. This continues until you get to the final ‘transition’ (outer) shade, when you’ll finally blend out the edges and start focusing on the lid.
This technique, combined with the P Louise Base, will ensure that your eyeshadow is popping from dawn to dusk. I’ve honestly never witnessed creasing when wearing the base, despite the fact that my skin type is oily, so thoroughly recommend this product for all skin types.
For reference, the colour I use is Rumour (0.5) which is the second lightest shade (after shade 0 – white). I believe this is one of the most popular shades, regardless of your skin colour, as the product is easy to blend out and the lighter shade you choose, the more your shadows are likely to pop!